Dayanna Cardenas · Product Designer · Paris
I’m a Product Designer with a background in clinical psychology and digital project management. I like the part of product work where things are still a little messy: understanding the people involved, the workflow, the constraints, and what can realistically be built.
selected work
Two detailed case studies and two shorter notes. Some Société Générale work is confidential, so I describe it only at the level I’m allowed to share.
All workcase study · société générale / sg markets · 2024–2025
01 / 02Scoping and designing the first version of a fund-order monitoring tool
A fund-order monitoring tool for Middle Office teams, taken from early scoping through implementation follow-up and UI reviews.
case study · certification project · 2024–2025
02 / 02Exploring a mental-health app from research to a working landing page
An independent certification project: research, app concept and flows, identity, and a public V1 built in Framer.
also
how I work
I usually need to understand the people, the workflow and the constraints before the UI makes sense.
I start by collecting context: how the work is done, what people are asking for, and what is already constrained.
I put the pieces together: user needs, business rules, technical constraints and dependencies.
This is where flows, scope and priorities start to take shape.
Then I design, prototype, review with the team and adjust until the direction is concrete enough to build.
about
My professional path started in clinical psychology in Colombia. After moving to France, I moved gradually through digital strategy and project work into Product Design. The roles changed, but I kept the same habit: understand the situation before proposing an answer.
off the clock
Colombia and France, the story behind Day, places that make me stop and look, drawings, family projects, cats and a few things I’m still learning.
Take the detoursay hello
I’m looking for Product Design work where I can get close to a real problem, understand how the system works and turn that complexity into something useful with the people around it. Spanish, French or English.
